Business Development and Marketing Director

Company Name ITRecEgypt Client
Job Field Newspaper 
Job Type Full Time
Job Description ? Identify and profile target consumer groups, research their functional and emotional needs, and translate into relevant brands. Define brand positioning, objectives & marketing strategies. Develop marketing plans, manage marketing budget, initiate and execute all kind of communication initiatives. Use in-house resources as well as advertising and digital agencies to translate marketing objectives into creative communication material (online and offline). Act as brand guardian by overseeing all aspects affecting brand image including layout and design of the different media platforms of AMAY. Manage the 4 Ps of marketing (product, pricing, promotion, place). Continuous monitoring of brand health indicators. Develop POSM. Develop activation programs (online & offline). Lead the organization of corporate and brand events & sponsorships. Form and lead multi-departmental task forces responsible for the introduction of new products and manage launch timelines.
Offered Salary Monthly Net Salary UP ON EXPERIANCE
Submission Date 2/2012
Valid Untill 04/2012
Required Candidates
Education ANY
Age Any
Gender Not Determined
Computer Skills  
Experience 10 years experience in Media or newspapers or Websites
First Language Arabic
Second Language English
Nationality any
Additional Requirements
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